![Nina Jobst](https://cdn.statcdn.com/static/../CMS/contactperson/ERI1709_1623311468.png)
Main factors for positive opinion K-beauty products Europe 2022
According to a survey on the positive aspects of consumer impressions of Korean beauty products (K-beauty) in Europe in 2022, more than 40 percent of respondents answered that they thought positively about K-beauty because of its effectiveness and good quality.